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The key elements and stages in building a product plan and roadmap: how to manage your product portfolio and resource allocation.
How to develop an ABM strategy to market high-value, complex solutions in competitive B2B markets.
How to use AI to write clearer, more consistent content, reports, proposals and communications.
Develop a B2B marketing strategy to better acquire, engage and retain customers.
Enhance your copywriting processes by mastering, customising and training generative AI models to deliver optimal results.
Develop your skills as a marketing planner in this online course which covers Marketing Strategy and Planning, Innovation Strategies and Brand Strategy and Management.
Boost your credibility, gravitas and ability to network with key decision-makers and manage different stakeholders.
How AI is transforming marketing through creativity, insight and technology.
How to plan and build an effective CRM strategy for your business.
Explore influencer marketing's impact on brand growth, covering celebrity endorsements, employee programmes, and customer advocacy.
How to develop an effective sponsorship strategy.
AI and emerging digital tech to improve customer experiences, drive data-driven insights and create and optimise content.
20% OFF training courses
with code CIM20 at checkout
20% OFF training courses with code CIM20 at checkout